AMK 01 Solved Assignment 2022-23

 

AMK 01 Solved Assignment 2022-23

MARKETING

AMK 01 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (7827967728) just after payment.

COURSE CODE : AMK 01

COURSE TITLE : MARKETING

ASSIGNMENT CODE : AMK-01/TMA/2022-2023

Maximum Marks: 100

Attempt all the questions:

1. What do you mean by market segmentation? Explain the importance of market segmentation.

20

2. What is product life cycle? Discuss the various stages in the life cycle of a product.

20

3. Write short notes on the following:

(a) Consumer Behavior

(b) Trade Promotion

(c) Ware housing

(d) Services

4. Differentiate between the following:

(a) Publicity and Advertisement

(b) Selective Distribution and exclusive distribution

(c) Broker and Commission agent

(d) Retailer and Wholesaler

5. Comment briefly on the following statement:

(a) Marketing is the most important activity of any business.

(b) An effective system of physical distribution greatly helps a firm in achieving its marketing objectives.

(c) Finding an appropriate brand name for a new product is a tricky job.

(d) When a new product is launched in the market, the manufacturer enjoys flexibility in the matter of prise setting.

AMK 01 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (7827967728) just after payment.

POST GRADUATE DIPLOMA IN AUDIO PROGRAMME PRODUCTION Bachelor’s Degree Programmes (B.COM) ASSIGNMENTS

Dear Learner,

You have to submit one assignment in each course, i.e. AMK 01. All these are Tutor Marked Assignments (TMAs). Before attempting the assignments, please read the instructions provided in the Programme Guide carefully.

Kindly note, you have to submit these assignments to the Coordinator of your Study Centre within the stipulated time for being eligible to appear in the term-end examination. You must mention your Enrolment Number, Name, Address, Assignment Code and Study Centre Code on the first page of the assignment. You must obtain a receipt from the Study Centre for the assignments submitted and retain it. Keep photocopies of the assignments with you.

After evaluation, the assignments have to be returned to you by the Study Centre. Please insist on this and keep a record with you. The marks obtained by you will be sent by the Study Centre to the Student Evaluation Division at IGNOU, New Delhi.

Guidelines for Doing Assignments

There are five questions in each assignment, all carry equal marks. Attempt all the questions in not more than 500 words (each). You will find it useful to keep the following points in mind:

Planning: Read the assignments carefully. Go through the units on which they are based, make some points regarding each question and then rearrange them in a logical order

Organization and Presentation: Be analytical in your selection of the information for your answer. Give adequate attention to the introduction and the conclusion. Make sure that your answer is logical and coherent; has a proper flow of information.

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