IBO 02 Solved Assignment 2022-23
IBO
02 Solved Assignment 2022-23
International
Marketing Management
IBO 02 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (9958676204) just after payment.
COURSE
CODE : IBO 02
COURSE
TITLE : INTERNATIONAL MARKETING MANAGEMENT
ASSIGNMENT
CODE : IBO-02/TMA/2022-23
COVERAGE
: ALL BLOCKS
Maximum
Marks: 100
Note: Attempt all the questions.
Q1. Explain the various steps involved in the process
of international marketing research. Also discuss the complexities of
International marketing research.
20
Q2. Discuss the objectives and key issues in
international marketing communication.
20
Q3. Write short notes on the following:
5x4=20
a) International marketing control
b) EPRG Orientation
c) Transfer Pricing
d) E-business
Q4. Differentiate between the following:
5x4=20
a) Licensing and Contract manufacturing
b) All you can afford and Share of voice approaches of
advertising budget
c) Domestic Agent and Domestic Merchants
d) Census and Sample method of data collection
Q5. Comment briefly on the following statement:
5x4=20
a) There are certain special factors to be considered
in export packaging.
b) In reality it is possible for a company to manage
the publicity campaign by following few steps.
c) Firms face certain unique problems while marketing
services internationally.
d) Presentation of the research report can be done in
two ways: informal and formal.
IBO 02 Solved Assignment 2022-23 : All assignments are
in PDF format which would be send on email/WhatsApp (9958676204) just
after payment.
POST
GRADUATE DIPLOMA IN AUDIO PROGRAMME PRODUCTION P.G. Diploma Programmes PGDIOBO ASSIGNMENTS
Dear Learner,
You have to submit one assignment in each course, i.e. IBO
02, IBO 02. All these are Tutor Marked Assignments (TMAs). Before
attempting the assignments, please read the instructions provided in the
Programme Guide carefully.
Kindly note, you have to submit these assignments to the
Coordinator of your Study Centre within the stipulated time for being eligible
to appear in the term-end examination. You must mention your Enrolment Number,
Name, Address, Assignment Code and Study Centre Code on the first page of the
assignment. You must obtain a receipt from the Study Centre for the assignments
submitted and retain it. Keep photocopies of the assignments with you.
After evaluation, the assignments have to be returned to you
by the Study Centre. Please insist on this and keep a record with you. The
marks obtained by you will be sent by the Study Centre to the Student
Evaluation Division at IGNOU, New Delhi.
Guidelines for Doing Assignments
There are five questions in each assignment, all carry
equal marks. Attempt all the questions in not more than 500 words (each). You
will find it useful to keep the following points in mind:
Planning: Read the assignments carefully. Go
through the units on which they are based, make some points regarding each
question and then rearrange them in a logical order
Organization and Presentation: Be analytical in
your selection of the information for your answer. Give adequate attention to
the introduction and the conclusion. Make sure that your answer is logical and
coherent; has a proper flow of information.
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