MTTM 12 Solved Assignment 2021-22
MTTM 12 Solved Assignment 2021-22
TOURISM PRODUCTS: DESIGN AND DEVELOPMENT
MTTM 12 Solved Assignment 2021-22 : All assignments are in PDF format which would be send on email/WhatsApp (9958676204) just after payment.
Programme: MTTM/MTM
Course Code: MTTM 12/MTM 12
Assignment Code: MTTM 12/MTM-12/TMA/2021
Total Marks: 100
Note:
This TMA consists of ten questions, out of which you have to attempt any five.
The question carries 20 marks each and should be answered in about 500 words. Send
your TMA to the Coordinator of your Study Centre.
1.
Discuss the characteristics of Service Industry. Explain the elements of
Services Mix with suitable examples.
20
Services
Characteristics: 6 Key Distinguishing Characteristics of Services
Six key distinguishing characteristics of services are as follows: a.
Intangibility b. Inseparability c. Variability d. Perishability e.
Heterogeneity f. Lack of Ownership.
1.
Intangibility:
Services cannot generally be seen, tasted, felt, heard
or smelt before being bought. The potential customer is unable to perceive the
service before (and sometimes during and after) the service delivery. for
several customers of car repair, for instance the service is completely
intangible – they often cannot see what’s being done and lots of indeed are
unable to guage what has been done.
2.
Inseparability:
There is a marked distinction between physical goods
and services (Figure 2.3) in terms of the sequence of production and
consumption.
Sequence of Production and Consumption
Whereas goods are first produced, then stored, and
eventually sold and consumed, services are first sold, then produced and
consumed simultaneously. For the assembly of the many services (e.g.
counselling, museums, hairdressing, rail travel, hotels) the customer must be
physically present.
Some services could also be produced and delivered in
circumstances where the customer’s presence is optional, e.g. carpet cleaning,
plumbing. Other services may rely more on written language, e.g. distance
learning course, or on technology, e.g. banking. Regardless of the nature and
extent of contact, the potential for inseparability of production and
consumption remains.
3.
Variability:
An unavoidable consequence of simultaneous production and consumption is
variability in performance of a service. The standard of the service may vary
counting on who provides it, also as when and the way it’s provided. One hotel
provides a quick efficient service and another short distance away delivers a
slow, inefficient service. Within a specific hotel, one employee is courteous
and helpful while another is arrogant and obstructive. Even within one employee
there are often variations in performance over the course of each day.
4.
Perishability:
Services can’t be stored for later sale or use. Hotel rooms not occupied, airline
seats not purchased, and college places not filled can’t be reclaimed. As
services are performances they can’t be stored. If demand far exceeds supply it
can’t be met, as in manufacturing, by taking goods from a warehouse. Equally,
if capacity far exceeds demand, the revenue and/or value of that service is
lost.
5.
Heterogeneity:
Even though standard systems could also be used, for instance to handle a
flight reservation, to book during a customer’s car for service or to quote for
insurance on his life. Each ‘unit’ of a service may differ from other ‘units’.
Franchise operations, plan to ensure a typical of conformity, but ultimately
it’s difficult to make sure an equivalent level of output in terms of quality.
From the customers’ viewpoint too it’s difficult to guage quality beforehand of
purchase; although this element also applies to some product marketing.
6. Lack
of ownership:
Lack of ownership may be a basic difference between a industry and a product
industry because a customer may only have access to or use of a facility (e.g.
a bedroom , a credit card). Payment is for the utilization of, access to or
hire of things. With the sale of a tangible good, barring restrictions imposed
say by a hire purchase scheme, the customer has full use of the merchandise.
2.
Define Product. Describe the development issues to be considered while
designing a tourism product. Support your answers with suitable examples.
20
3.
Define and classify Destination. Discuss the purpose and principles of
Destination Development.
20
4.
Define Special Interest Tourism (SIT). Explain the different steps of designing
Special Interest Tourism with the help of suitable examples.
20
5. Write
short notes on the following:
4 x 5= 20
i). VFR
ii).
Health tourism
iii).
Pilgrimage
iv).
Wildlife Tourism
6. What
are the possibilities of using culture as a tourism product? Design a cultural
tourism product for you region.
20
7.
Define Ethnic Tourism. Explain how Ethnic tourism can be developed as Tourism
Product. Support your answer with suitable examples.
20
8.
Discuss the Resort designing and planning process. What are the problems and
challenges associated with Resort Development in India?
20
9. What
are the various types of events? How can we use Events for the promotion of
Tourism in India? Substantiate your answer with suitable examples.
20
10.
Write short notes on any two of the following:
2x10 = 20
i.
Growth of Cruises in India
ii.
Types of Adventure Sports
iii.
Carrying capacity Designing
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MTTM 12 Solved
Assignment 2021-22 : All assignments are in PDF format which would be send
on email/WhatsApp (9958676204) just after payment.
POST GRADUATE DIPLOMA IN AUDIO PROGRAMME PRODUCTION Master’s
Degree Programmes (MASTER’S IN TOURISM MANAGEMENT (MTM/MTTM) ASSIGNMENTS
Dear Learner,
You have to submit one assignment in each course, i.e.
MTTM 12, MTTM 12 and MTTM 13. All these are Tutor Marked Assignments
(TMAs). Before attempting the assignments, please read the instructions
provided in the Programme Guide carefully.
Kindly note, you have to submit these assignments to
the Coordinator of your Study Centre within the stipulated time for being
eligible to appear in the term-end examination. You must mention your Enrolment
Number, Name, Address, Assignment Code and Study Centre Code on the first page
of the assignment. You must obtain a receipt from the Study Centre for the
assignments submitted and retain it. Keep photocopies of the assignments with
you.
After evaluation, the assignments have to be returned
to you by the Study Centre. Please insist on this and keep a record with you.
The marks obtained by you will be sent by the Study Centre to the Student
Evaluation Division at IGNOU, New Delhi.
Guidelines for Doing Assignments
There are five questions in each assignment, all carry
equal marks. Attempt all the questions in not more than 500 words (each). You
will find it useful to keep the following points in mind:
Planning: Read the assignments carefully. Go
through the units on which they are based, make some points regarding each
question and then rearrange them in a logical order
Organization and Presentation: Be analytical in
your selection of the information for your answer. Give adequate attention to
the introduction and the conclusion. Make sure that your answer is logical and
coherent; has a proper flow of information.
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